Category Archives: Legal
Part 2: What’s in a name? Caroline’s horror story
Back in 2004 when I set up I scouted around for a memorable name that described what I did. I spent weeks toying with descriptions of what I did, job titles, colours, positive words, a thesaurus full of “online” variations, … Continue reading
Part 1: What’s in a name?
“That which we call a rose By any other name would smell as sweet.” But it sure as heck matters when it comes to marketing!!! Picking your name is so important, spend some time on it and make sure you … Continue reading
Protecting Your Brand
I’ve been asked a few questions recently from VAs about how to protect your brand, website domains, copy which you’ve written etc. from plagiarisers. I thought I’d put down a little HOW TO guide, as it applies to all businesses, … Continue reading
TAKING LEGAL ACTION TO RECOVER DEBTS
The prospect of taking a client to court over unpaid debts is not an easy step for any business to contemplate, particularly as the UK has 2 different legal systems and finding information on taking cross-border action is rather hard to come by. Continue reading
How To: Catch the copycats!
Plagiarism – how to catch the copycats! Sadly, a couple of SVA members had problems with virtual assistants copying their sites (see forum topic http://www.societyofvirtualassistants.co.uk/svaforum/viewtopic.php?t=2099). You automatically have copyright over any original material you create, so you are well within … Continue reading